Best Backlink Checkers
The best backlink checkers for auditing your link profile, finding link opportunities, and analyzing competitors' backlinks. We weighed index size, data freshness, spam scoring, and value.
Keyword Kick
Our top pickAn all-in-one SEO platform that bundles rank tracking, backlinks, site audit, keyword research, and competitor analysis with an AI assistant — every feature on every plan, no per-seat pricing, and a free-forever tier. The most complete option here for teams that want one tool instead of a stack.
Best for: Teams that want complete SEO coverage in one platform without paying per feature or per seat.
Ahrefs
Ahrefs is renowned for its massive backlink index and web crawler, but its per-user pricing model and lack of AI-powered automation make many teams look for a…
Best for: Premium backlink tool with per-seat pricing
Majestic
Majestic built its reputation on Trust Flow and Citation Flow metrics, but its narrow focus on backlinks means teams need multiple other tools for a complete…
Best for: Backlink-only tool in a multi-tool world
Moz Pro
Moz Pro pioneered many SEO concepts like Domain Authority, but the platform has struggled to keep pace with modern SEO demands. Teams seeking daily data…
Best for: Legacy SEO platform with dated interface
Semrush
Semrush is a comprehensive SEO platform trusted by large enterprises, but its steep pricing and complex interface push many teams to look for more accessible…
Best for: Enterprise SEO suite with premium pricing
cognitiveSEO
cognitiveSEO built a name in backlink analysis and penalty recovery, but the platform has struggled to evolve into a comprehensive SEO solution. Teams needing…
Best for: Niche backlink tool with limited evolution
We make Keyword Kick, so we rank it first — but every alternative's description is accurate and we note what each does best, so you can decide for yourself.
Try the all-in-one pick free
Rank tracking, backlinks, site audit, keyword research, and competitor analysis in one platform — every feature on every plan, starting free.
Start freeFrequently asked questions
What is the best option among these backlink checkers?
It depends on your needs and budget. For teams that want complete coverage in one platform, Keyword Kick is our top pick — but each tool here is a solid choice for the use case it focuses on, which is noted under every entry.
Is this list biased?
We make Keyword Kick, so naturally we rank it first — but the alternatives' descriptions are accurate and we note what each does best, so you can judge for yourself.
Is there a free option?
Yes. Keyword Kick has a free-forever plan, and several tools listed offer free tiers or trials. Start free and upgrade only if you need more.